UGA的全稱是University of Georgia的Marketing Research,即佐治亞大學市場研究,下面將詳細介紹UGA的的項目特點/院系介紹、UGA的的研究領域、UGA的的研究生申請要求。
佐治亞大學
Our Master of Marketing Research (MMR) program at the Terry College of Business was the first Master of Marketing Research program in the U.S. and is internationally regarded as the standard of comparison for such programs.
MMR students pass high entrance requirements to be admitted and are then immersed in a rigorous academic program with hands-on use of the same analytics tools and research methods used by marketing research industry to guide business decisions. In addition to the research tools, our program emphasizes business applications and students acquire a solid grounding in marketing strategy.
As a result, our MMR graduates are highly sought after by both the marketing research industry and market research departments of major corporations. Our program maintains ties with many partner corporations who, acting as Advisory Board members, guide the program content for standards and relevancy. With almost 600 MMR alumni, the program’s graduates hold many leadership positions in marketing research and consumer insights.
托福90以上(口語成績25分)或雅思8.0以上,GPA平均3.7,GMAT平均648(接受GRE),學費$32,329/年,申請截止日期2月15日
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