波士頓大學(xué)大眾傳播（傳播研究）

We are in the midst of an information explosion. Not just in amount of data, but advances in how to collect, analyze, and apply that data. Nowhere is it more pronounced than in the field of marketing communication research, an area that offers many lucrative entry-level positions and excellent prospects for advancement.
Seize those opportunities. BU’s Master of Science in Mass Communication with a concentration in Applied Communication Research uniquely prepares you for it. While other programs in the field are focused solely on academic applications, ours, while grounded in theory, is very professionally oriented.

1、CONTEMPORARY MASS COMMUNICATION

2、COMMUNICATION THEORY

3、LAW OF COMMUNICATION

4、ORAL PRESENTATION

5、ADVANCED WRITING FOR MEDIA PROFESSIONALS

6、WRITING FOR INTERNATIONAL STUDENTS

7、WRITING FOR MEDIA PROFESSIONALS

8、VIDEO PRODUCTION FOR MARKETING COMMUNICATION

9、NEW COMMUNICATION TECHNOLOGIES

10、INTERACTIVE MARKETING COMMUNICATIONS

11、DESIGN AND INTERACTIVE EXPERIENCES

12、WRITING FOR MULTIMEDIA

13、CONTEMPORARY PUBLIC RELATIONS

14、PRINCIPLES AND PRACTICES OF ADVERTISING

1、當(dāng)代大眾傳播

2、傳播學(xué)原理

3、傳播學(xué)法律

4、口頭展示

5、專業(yè)媒體的高級寫作

6、國際生寫作

7、專業(yè)媒體的寫作

8、營銷傳播的視頻制作

9、新的傳播技術(shù)

10、互動(dòng)營銷傳播

11、設(shè)計(jì)和互動(dòng)體驗(yàn)

12、多媒體寫作

13、當(dāng)代公共關(guān)系

14、廣告原理與實(shí)踐